NATURE AND DISCOVERY RURAL HERITAGE

"Exploring and conserving rural heritage through immersive experiences, connecting people with nature and traditional practices for a sustainable future."

Chefchaouen is a city with a unique charm, in addition to being built on the mountainside. But what fascinates travelers so much is that it gives off an impression of the unreal. However, Chefchaouen is much more than just an adornment. The city is full of attractions. Its heritage is rich. There is also the Kasbah, which stands in the middle of the old quarter: its lush gardens are a haven of freshness right in the heart of the city. Its museum is also worth a visit: it houses a collection of ancient weapons, some photos of the city, as well as textiles.

Midelt, Errachidia, and Merzouga open the doors to the Moroccan east for you! The first two cities reveal a land of mountains, with the Middle Atlas landscapes shaping natural canvases. Merzouga is one of the gateways to the Sahara, a small village nestled in the midst of the sands. You walk amidst these vast arid landscapes when, around a dune’s bend, you spot a lake: it’s Dayet Srij.
Stilts plunge into its waters, above which fly doves and wagtails, and storks glide.

With its ramparts as a setting, Taroudant appears as a jewel, one of the most beautiful in Morocco. Stroll in the shade of its history-laden walls, and whose towers have stood for over five centuries to protect the former capital of the Saadian sultans. Here, the dynamism of modern life harmoniously blends with the heritage of tradition. Its sucks brim with activity: venture into these alleys, negotiate with the merchants, and above all, on the stalls, discover the richness of the local land and craftsmanship. Head outside the ramparts, a bit away from the city. There, you’ll discover cooperatives and individuals who shell these nuts, press them, extract their essential core, and create oils entirely dedicated to your well-being.
The city has all the advantages, and Taroudant is also the starting point for numerous hikes.

Extend your exploration of Morocco by visiting Azilal. Situated in the heart of the Atlas Mountains, this city is enhanced by the natural landscapes that surround it. Come and saver a rich and diverse gastronomy there, like the traditional couscous, fish tagine, and olive tagine, all prepared with argan oil.
You’ll also be seduced by the many natural wonders on offer. One last essential destination is the Aït Bouguemez Valley, overlooked by the majestic M’goun Mountain, which rises to over 4,071 meters.

Ifrane is the Morocco of heights, the one of the Atlas Mountains and its majestic landscapes.
Perched at an altitude of 1,650 meters, the city surprises for travelers. These trees raise their solemn silhouettes on the slopes of the Middle Atlas, covering them with a cloak of greenery.
The purity of Ifrane’s air relies on a delicate balance. A rich and diverse wildlife accompanies you on your walks. Around a corner of a path, a macaque might amuse you with its antics; further along, in a more secluded spot, a Barbary deer watches you with a mixture of pride and timidity.
Ifrane is also a heritage. The city is its own spectacle, which a small train allows you to explore.

An authentic destination brimming with a thousand and one breathtaking wonders, Ouarzazate, Zagora, and Tinghir unveil an incredible diversity of landscapes to visitors, ranging from desert to lush valleys.
David Lean, Ridley Scott, Martin Scorsese, or Alejandro González Iñárritu, come follow in the footsteps of the most illustrious directors who have filmed in the splendid settings of this cinematic city, creating masterpieces of the 7th art like «Lawrence of Arabia, » «Gladiator, » «Kundun, » and «Babel. » Every year, the magic of these places attracts new productions, such as the recent one of the series «Prison Break».
Adventure-seeking athletes and trekking enthusiasts, numerous trails will lead you to the far reaches of the desert, where you’ll encounter camel herders and their caravans, at the crossroads of the Draâ, Ziz, and Dadès routes.

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